Startups & founders
Startups & founders
The work behind building a company: understanding a problem, finding customers, and learning from evidence.
Finding a problem, validating demand, funding, and building a company.
A guided route
Learning path
Read in order to build understanding step by step. This path grows as new articles are published.
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How to Validate a SaaS Idea Before You Build It
A practical process for testing customer demand, reducing uncertainty, and avoiding months of building around an unproven assumption.
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How to Price a Micro-SaaS Without Guessing
A practical process for setting an initial price, testing willingness to pay, and adjusting based on real customer behavior rather than competitor ...
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Building in Public Without Burning Out
How to share progress, get feedback, and attract users while protecting focus and avoiding the trap of constant performance.
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The Solo Founder Operating System: Managing Time, Cognitive Load, and Preventing Burnout
A battle-tested weekly rhythm for technical solo founders: separating deep building blocks from customer operations to maintain long-term shipping ...
